DataLase is a UK-based developer of colour change materials for inline digital printing of products and packaging. We were tasked with identifying licensees and strategic partners in Japan for its ground-breaking laser coding printing technology and pigment.
We engaged with leading Japanese manufacturers and suppliers to understand the level of opportunity. We quickly identified SATO, a provider of Auto-ID solutions in the Japanese and global markets, as a leading partner candidate.
We supported Datalase in developing its relationship with SATO and, following a series of meetings, were able to secure a decision by SATO to invest in Datalase. We then shifted our focus to support Datalase in defining and negotiating the key terms of the partnership.
Datalase secured an investment from SATO which resulted in a 7-figure injection of cash and the formation of a joint venture which was granted exclusive sales rights for the Datalase technology in Japan and the APAC region. SATO subsequently went on to acquire DataLase outright.