The Brief

Soteria Battery Innovation Group is an industry association focused on pioneering lithium-ion batteries without fire risks. It has developed current collector and separator technologies which it licenses to member companies to create fire-proof batteries. Its 40+ members including NASA, Dupont, Applied Materials, Sanyo and others.

The Approach

Soteria engaged us to develop the membership base in China, the largest battery manufacturing market in the world. We organised a one-day industry event for a combination of industry players, plus international and local prospects from the battery and EV sectors who could join the consortium and license Soteria’s tech.  

The Result

100 delegates attended the event, including Dupont, Sanyo, BYD, SAIC, Xiaomi, Delfort, and Buhler. Svolt joined the consortium as its first Chinese member and presented its successful use of Soteria’s technology, alongside a keynote presentation from NASA. The event proved a great success in putting Soteria on the map in China’s battery, EV and materials sectors.

The Brief

This British company tasked Intralink with understanding the opportunity in Korea, identifying potential partners, and navigating the path to the first commercial deployment of its industrial alkaline fuel cell technology.

The Approach

Intralink set out to understand the structure of the Korean fuel cell market, the competitive landscape, and the regulatory and policy environments. We then devised a strategy for Korea that differed from the client’s approach in other markets. We identified and built relationships with customers, partners and key stakeholders to raise awareness of the technology and drive its commercialisation.

The Result

Intralink secured a deal with two reputable local partners to build a 50MW fuel cell plant in Daesan, Korea. The project will be rolled out in stages and, once completed, is expected to generate revenues of approximately US $1bn over twenty years.

The Brief

Bidgely, a California-based energy monitoring and management solution company, had received interest from Japan but needed us to provide a local physical presence to drive these discussions forward with a short-term goal of moving at least one opportunity to a POC in the initial phase of the initiative. Additionally, we were also to validate several opportunities with other utility customers and independent power producers (IPPs).

The Approach

We immediately took up discussions with the key targets (the top 3 utility companies) and drove them forward, while validating interest and opportunities at the rest of the top 5 utilities. We swiftly secured a POC with one of the targets, and also brought new opportunities into the fold.

The Result

Based on the level of opportunity in the market and the advanced stage of discussions with key utility customers, Bidgely decided that there was enough momentum to justify investment in Japan and the establishment of its own subsidiary.  We concluded our engagement by assisting in the transition of their business to their newly hired Japan team.