Thailand

Home to around 71 million people, Thailand has a labor force exceeding 40 million, with about half residing in urban areas. The workforce remains youthful, with a significant portion under 35, supporting the nation’s economic growth.

Thailand’s economy is diverse and increasingly competitive, with the service sector – particularly tourism – serving as its backbone. In 2024, tourist arrivals surged to 36.1 million, nearing pre-pandemic levels, and are projected to reach 41.1 million in 2025. Key industries driving growth include electronics (notably computers and components), automotive (with a focus on electric vehicles), food processing and agriculture – where Thailand ranks as a global leader in rice and rubber exports.

The Thai government is steering the nation toward a digital future, prioritising accessible digital infrastructure nationwide. Initiatives such as the 'Digital Thailand' vision aim to foster job creation in tech sectors and develop a thriving digital ecosystem. Policies like the virtual bank licensing framework, introduced in 2024, underscore efforts to enhance financial inclusion and adapt to evolving digital consumer trends.

Thailand remains a top destination for foreign direct investment in Southeast Asia, supported by its open, market-oriented economy, streamlined regulations, competitive tax rates and trade-friendly policies. The Eastern Economic Corridor (EEC) continues to attract investment in high-tech industries, with capital inflows bolstering manufacturing and green energy projects.